Press Kit.

Logos, copy, and assets for featuring doing at your event or in your publication.

Logo

doing.Wordmark
doing.Wordmark on dark

Always lowercase doing. — the period is part of the name. Font is IBM Plex Mono Bold.

About doing

doing is a macOS app that turns your voice into text — instantly, locally, privately. Hold the hotkey, talk, release. Your words are transcribed and pasted wherever your cursor is.

No cloud, no account, no subscription. $49 once. Created for AI builders who are prompting continuously.

  • 150x realtime — 60s of audio in ~400ms
  • 100% local — NVIDIA Parakeet on Apple Silicon
  • Works everywhere — Claude Code, Cursor, Slack, any text field

Founder

Brian Ellin

Founder, Doing Systems LLC

Product builder in Portland, Oregon. Created doing because the other voice-to-text apps on the market were slow, cloud-based, and got in the way — it's the tool he wanted for himself. Brian has worked as an engineer, product manager, and leader at Twitter, Medium, Janrain, Cozy, and Tempo.

Contact